True Religion

Bringing digital to brick & mortar

True Religion's goal was to further engage customers by enriching the in-store experience through a digital activation. An 'Endless Aisle' kiosk was designed to bring full inventory to the customers fingertips, and also served as a place to house interactive experiences for consumers to learn more about product benefits and features. LED screen content and a digital runway served as an eye-catching way to focus a customer's attention and stop them in their tracks - ultimately giving retail associates the opportunity to engage.